Live Large...
and Pursue...
Your Passion.
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Get One In Your Hands

Once you pick up one of our open water or ice fishing rods, you’ll feel the difference. You’ve found your go to rod. The first out of the rod locker and the last to be put back in. Our mission is to design every rod to its fullest potential. We’re not out to market to everyone, rather, we focus on creating the best rods for the species most often fished for in the upper Midwest.

WE GET IT

You want a fishing rod that you have confidence in. The one you don’t borrow to friends. Congrats, you’ve found it right here.

VARIETY IS THE SPICE OF FISHING

From spinning to casting to our winter ice rods, discover fine-tuned rods designed for the species WE fish.

FEEL THE DIFFERENCE

Highly sensitive, extremely lightweight, perfectly balanced & durable Syncork™ handles are superior over old school cork. Lighter. Durable. Awesomeness.

Featured Products

Elliott Rods - ES66ML-F Spinning Rod

ES66ML-F

Outstanding bite detection and energy transfer make fishing the ES66ML-F a thing of beauty.

Elliott Rods - 610ML-XF Spinning Rod

ES73ML-F

The ES73ML-F will compliment a variety of tactics that call for a high level of finesse and sensitivity.

Elliott Rods - ECM9H-F Musky Rod

ECM9H-F

Fuel your muskie madness with the ECM9H-F. A 9'-0" heavy power, fast action, fish fighting machine.

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INHALER

Solid Carbon Fiber, 28” blank utilizing 3.5” titanium spring bobber.

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WALLYPERCA

Solid Carbon Fiber, 30” in length, fast action with medium tip.

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PARAGON

32″ solid carbon fiber with an extra fast action and medium tip.

Researched & Field Tested

  • Elliott Ambassador - Kevin Cochrane

    Kevin Cochran

    Pro Muskie Guide and Educator
  • Elliott Ambassador - Toby Kvalevog

    Toby Kvalevog

    Owner of Leisure Outdoor Adventures and Tournament Angler

  • Elliott Ambassador - Aaron Phillipe

    Aaron Phillipe

    Owner/Guide of True North Guide Service

HISTORY IN THE MAKING

The brand may be new, but the founders aren’t. Gregg and Paul Thorne have been in the fishing industry since 1981. The two brothers created and marketed the very first graphite ice rods ever sold at retail, establishing what ice fishing has become today.