You avoid the crowds, you make your own journey and build off your own success. Our ice fishing rods aren’t mass produced, they’re not made for everyone – that’s fine with us.
Our brand is based in northern Minnesota. We know the difference between different types of bites, jigging actions and the tactics used up here and across the upper Midwest. That’s what our ice fishing rods are designed for. We’ve fished for perch on Devil’s Lake and the prairie lakes, have ventured to Ontario for lake trout, traveled to Winnebago for bluegills, the UP for crappies and of course our own backyard in Minnesota for walleyes.
Visit one of our dealers and get one in your hands. You’ll Feel The Difference. Take a look through our rods and specs and you’ll find the rod you’ve been missing.Shop Now